Lindblad Expeditions (NASDAQ:LIND) and Booking (NASDAQ:BKNG) are both consumer discretionary companies, but which is the better stock? We will compare the two companies based on the strength of their risk, institutional ownership, profitability, earnings, valuation, analyst recommendations and dividends.


This table compares Lindblad Expeditions and Booking’s net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Lindblad Expeditions 3.11% 12.77% 3.20%
Booking 29.05% 67.17% 20.58%

Valuation and Earnings

This table compares Lindblad Expeditions and Booking’s revenue, earnings per share (EPS) and valuation.

Gross Revenue Price/Sales Ratio Net Income Earnings Per Share Price/Earnings Ratio
Lindblad Expeditions $309.73 million 2.48 $11.35 million $0.24 64.58
Booking $14.53 billion 5.49 $4.00 billion $92.59 20.56

Booking has higher revenue and earnings than Lindblad Expeditions. Booking is trading at a lower price-to-earnings ratio than Lindblad Expeditions, indicating that it is currently the more affordable of the two stocks.

Institutional and Insider Ownership

56.2% of Lindblad Expeditions shares are owned by institutional investors. Comparatively, 92.5% of Booking shares are owned by institutional investors. 50.2% of Lindblad Expeditions shares are owned by company insiders. Comparatively, 0.2% of Booking shares are owned by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a stock will outperform the market over the long term.

Volatility & Risk

Lindblad Expeditions has a beta of 0.14, suggesting that its share price is 86% less volatile than the S&P 500. Comparatively, Booking has a beta of 1.12, suggesting that its share price is 12% more volatile than the S&P 500.

Analyst Recommendations

This is a breakdown of recent ratings and recommmendations for Lindblad Expeditions and Booking, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Lindblad Expeditions 0 1 3 0 2.75
Booking 0 16 11 1 2.46

Lindblad Expeditions presently has a consensus target price of $18.25, indicating a potential upside of 17.74%. Booking has a consensus target price of $2,100.00, indicating a potential upside of 10.29%. Given Lindblad Expeditions’ stronger consensus rating and higher probable upside, equities analysts plainly believe Lindblad Expeditions is more favorable than Booking.


Booking beats Lindblad Expeditions on 11 of the 15 factors compared between the two stocks.

Lindblad Expeditions Company Profile

Lindblad Expeditions Holdings, Inc. provides expedition cruising and adventure travel services. It delivers voyages through a fleet of eight owned expedition ships and five seasonal charter vessels under the Lindblad brand; and operates eco-conscious expeditions and nature focused small-group tours under the Natural Habitat brand. The company has a strategic alliance with the National Geographic Society. Lindblad Expeditions Holdings, Inc. was founded in 1979 and is headquartered in New York, New York.

Booking Company Profile

Booking Holdings Inc, formerly The Priceline Group Inc., is a provider of travel and restaurant online reservation and related services. The Company, through its online travel companies (OTCs), connects consumers wishing to make travel reservations with providers of travel services across the world. It offers consumers an array of accommodation reservations (including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties) through its, and brands. Its other brands include KAYAK, and OpenTable, Inc. (OpenTable). As of December 31, 2016, offered accommodation reservation services for over 1,115,000 properties in over 220 countries and territories on its various Websites and in over 40 languages, which included over 568,000 vacation rental properties (updated property counts were available on the Website).

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